Anyone who wants to create an online storefront needs a platform capable of handling all the stages of a retail transaction. Dedicated eCommerce hosts, like Shopify, offer users a storefront with full functionality on their sites, but they require monthly fees and users don’t always have full control over the look and functionality of their site. WooCommerce and other WordPress plugins offer another option. Flexible, customizable, and free they eliminate the fees and third-party control over major aspects of an online store.

WooCommerce is the most popular WordPress eCommerce plugin for precisely those reasons. Websites using WooCommerce are everywhere – this versatile, flexible platform is a great option for any e-commerce solution. Like many other WordPress plugins, it’s completely free to use and can be installed on any compatible WordPress site. Because WooCommerce is a plugin, it integrates seamlessly with a site’s existing WordPress theme and runs alongside all the site’s other parts. Once installed, WooCommerce is added to the site’s WordPress dashboard, with tools for statistics and reporting, and for managing eCommerce tasks like adding products and handling sales.